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Teachable

All-in-one platform to create and sell online courses. Build your school, host content, and process payments with no technical skills required.

4.3/5
$500 - $100,000+/monthModerate Difficulty
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What is Teachable?

Teachable is an all-in-one platform for creating, hosting, and selling online courses. Course creators build their entire online school on Teachable, from course content to sales pages to payment processing, without needing technical skills or a separate website.

For digital nomads with expertise to share, Teachable offers a proven path to location-independent income through course sales.

Why Course Creators Choose Teachable

Complete Course Infrastructure

Everything you need in one place:

  • Course builder with video, text, and quiz support
  • Sales page and checkout system
  • Payment processing (Stripe and PayPal)
  • Student management and communication
  • Built-in affiliate program tools

Control Over Your Business

Own your audience and pricing:

  • Set prices however you want
  • Keep student email addresses
  • Brand your school with your identity
  • No algorithm controlling your reach
  • Direct relationship with students

Multiple Revenue Models

Flexible monetization options:

Model Description Best For
One-time purchase Single payment for lifetime access Flagship courses
Payment plans Split payment over installments Higher-priced courses
Subscriptions Monthly/annual recurring access Ongoing content
Bundles Multiple courses packaged together Upselling existing students

No Technical Skills Required

Build without coding:

  • Drag-and-drop course builder
  • Pre-built sales page templates
  • Simple video uploading
  • Mobile-responsive by default
  • Handles all technical infrastructure

Teachable Pricing Plans

Plan Comparison

Feature Free Basic ($59/mo) Pro ($159/mo) Pro+ ($249/mo)
Transaction Fee $1 + 10% 5% 0% 0%
Courses Unlimited Unlimited Unlimited Unlimited
Students Unlimited Unlimited Unlimited Unlimited
Coupons No Yes Yes Yes
Affiliates No No Yes Yes
Live Chat Support No No Yes Yes

Which Plan to Choose

Free plan: Test the platform, validate course ideas. Suitable for first course experiments.

Basic plan: Active course sellers. Transaction fees justify monthly cost once earning $1,200+/month.

Pro plan: Serious course businesses. Zero transaction fees and affiliate features for scaling.

Pro+ plan: Established course businesses needing advanced features and priority support.

Creating Your First Course

Step 1: Choose Your Topic

Successful course topics share characteristics:

  • Your expertise: What do you know well?
  • Market demand: Are people searching for this?
  • Transformation: What outcome will students achieve?
  • Specificity: Narrow focus outperforms broad topics

Validate demand before creating extensive content.

Step 2: Outline Your Curriculum

Structure your course effectively:

Section Purpose
Welcome/Introduction Set expectations, build excitement
Foundation modules Core concepts students need first
Implementation modules Practical application of concepts
Advanced content Deeper skills for engaged students
Conclusion/Next steps Summary and future direction

Break content into digestible lessons (5-15 minutes optimal).

Step 3: Create Your Content

Production approaches:

Video content: Primary format for most courses. Screen recordings, talking head, or both.

Written content: Supporting materials, worksheets, transcripts.

Interactive elements: Quizzes, assignments, exercises.

Downloadable resources: Templates, checklists, tools.

Quality matters more than production value. Clear, valuable content beats fancy production.

Step 4: Build Your Sales Page

High-converting sales pages include:

  • Compelling headline addressing transformation
  • Clear course benefits and outcomes
  • Curriculum overview
  • Social proof (testimonials, results)
  • Instructor credibility
  • FAQ section
  • Strong call to action
  • Risk reversal (guarantee)

Step 5: Price Your Course

Pricing considerations:

Price Range Typical Content Audience Requirement
$47-97 Introductory/narrow topics Can sell to cold traffic
$197-497 Comprehensive courses Warm audience preferred
$997-2,997 Premium/flagship courses Established trust required
$5,000+ High-touch, results-based Small, qualified audience

Start with validation pricing, raise as you gather testimonials.

Marketing Your Teachable Course

The Critical Challenge

Teachable provides no built-in traffic. Your success depends entirely on your ability to reach potential students.

Effective Marketing Channels

Channel Effort Cost Best For
Email list High initial, low ongoing Low Highest conversions
YouTube High ongoing Low Long-term authority
Podcast High ongoing Low Trust building
Blog/SEO High initial Low Passive traffic
Social media High ongoing Low Awareness
Paid ads Low time, high skill High Scaling
Affiliates Setup + management Revenue share Leveraging others' audiences

Launch Strategy

Maximize initial course launch:

  1. Pre-launch: Build anticipation with free content
  2. Open cart: Limited-time enrollment period
  3. Mid-launch: Share testimonials and results
  4. Urgency: Countdown to enrollment close
  5. Close cart: Scarcity drives action

Launch energy often generates 60-80% of total sales.

Teachable for Digital Nomads

Perfect Location Independence

Course business works from anywhere:

  • All creation and management online
  • No physical products or shipping
  • Students access content 24/7
  • Support handled asynchronously
  • Payments processed automatically

Scalable Income Model

Revenue scales without proportional time:

  • Create content once, sell unlimited times
  • Same effort for 10 or 10,000 students
  • Income continues during travel
  • No hourly ceiling on earnings

Time Investment Reality

Realistic time breakdown:

Phase Time Required
Course creation 50-200+ hours
Sales page and setup 10-20 hours
Marketing (ongoing) 5-20 hours/week
Student support 2-10 hours/week
Updates and improvements 5-10 hours/month

Front-loaded investment pays off over time.

Teachable vs. Alternatives

Factor Teachable Thinkific Kajabi Udemy
Monthly Fee $0-249 $0-199 $149-399 $0
Transaction Fee 0-10% 0-10% 0% 63-97%
Built-in Traffic No No No Yes
Email Marketing Basic Basic Advanced No
Best For Course focused Course focused All-in-one Discovery

Tips for Teachable Success

Validate before creating. Pre-sell or survey to confirm demand before investing months in content.

Start with one course. Perfect one offering before expanding your catalog.

Build your email list. Email drives more course sales than any other channel.

Price with confidence. Low prices attract bargain hunters, not serious students.

Get testimonials early. Social proof dramatically improves conversions.

Iterate based on feedback. Student questions reveal content gaps and opportunities.

Common Mistakes to Avoid

Creating without an audience. Build audience first or simultaneously.

Overcomplicating the first course. Start simple, expand based on demand.

Underpricing. Higher prices often increase perceived value and actual results.

Neglecting marketing. Course creation is 30% of success; marketing is 70%.

Perfectionism. Launch imperfect and improve based on real feedback.

The Bottom Line

Teachable provides excellent infrastructure for course creators serious about building a business around their expertise. The platform handles all technical complexity, letting you focus on content and marketing.

Success requires more than a great course. Without an audience and marketing strategy, even exceptional content will not sell. Teachable works best for creators committed to building audience alongside their course business.

For digital nomads, online courses offer ideal location independence: create anywhere, sell to anyone, and build assets that generate income indefinitely. Teachable makes the technical side simple. Your job is creating valuable content and reaching the people who need it.

Pros

  • No technical skills required to build courses
  • Full control over pricing and branding
  • Keep majority of revenue (depending on plan)
  • Built-in payment processing and sales pages
  • Supports courses, coaching, and digital downloads

Cons

  • Monthly fees on all plans
  • Must bring your own audience
  • Transaction fees on lower plans
  • Limited community features compared to alternatives

Categories

Teaching/TutoringContent CreationSelling Digital Products

Frequently Asked Questions

How much does Teachable cost?
Teachable offers a Free plan with $1 + 10% transaction fees. Basic is $59/month with 5% fees. Pro is $159/month with 0% fees. Pro+ is $249/month with additional features. Annual billing reduces monthly costs by approximately 25%.
How much can you make selling courses on Teachable?
Earnings vary enormously. New creators might earn $500-2,000/month with their first course. Established creators with email lists and multiple courses earn $5,000-20,000/month. Top course creators generate $50,000-500,000+ monthly. Success depends heavily on audience size and course quality.
Do I need an audience to sell courses on Teachable?
An audience significantly improves results. Teachable provides no marketplace or discovery. You must drive all traffic yourself through email lists, social media, YouTube, podcasts, or advertising. Starting without an audience means building one while creating your course.
Is Teachable better than Udemy?
Different models. Udemy has built-in traffic but takes 63-97% of revenue and controls pricing. Teachable gives you control over pricing and branding, but you bring the audience. Most successful creators prefer Teachable's model for higher revenue per student.

How You Can Earn

  • Per Sale
  • Subscription Revenue

Best For

  • Educators 📚
  • Coaches 🧠
  • Entrepreneurs 🚀

Audience Required?

No but it helps