Envato Elements
Subscription-based creative asset library. Contributors earn royalties when subscribers download their templates, graphics, and media.
What is Envato Elements?
Envato Elements is a subscription service giving members unlimited downloads from a library of millions of creative assets. For a flat monthly fee, subscribers access templates, graphics, photos, video, music, and more.
For creators, Envato Elements offers a contributor program where you earn royalties each time a subscriber downloads your work. Unlike per-sale marketplaces, you earn from a shared revenue pool based on download volume.
How the Contributor Program Works
The Subscription Model
Envato Elements operates differently from traditional marketplaces:
- Subscribers pay monthly for unlimited downloads
- Envato pools 50% of subscription revenue
- Pool is distributed based on download share
- More downloads = larger share of the pool
Your earnings depend on how popular your items are relative to all items on the platform.
Royalty Calculation
| Factor | Impact on Earnings |
|---|---|
| Number of downloads | Direct correlation |
| Subscriber tier | Higher tiers pay more per download |
| Total platform downloads | Dilutes individual share |
| Asset category | Some categories pay more |
Typical per-download earnings range from $0.20 to $2.00.
What You Can Contribute
Envato Elements accepts multiple asset types:
- Graphic Templates: Social media, flyers, brochures
- Presentation Templates: PowerPoint, Keynote, Google Slides
- Stock Video: Footage, motion graphics, intros
- Stock Photos: Commercial photography
- Music and Audio: Background music, sound effects
- Fonts: Typography for commercial use
- Add-ons: Photoshop actions, Lightroom presets
- 3D: Models and scenes
Getting Started as a Contributor
Step 1: Apply to Contribute
- Create an Envato account
- Apply for contributor access
- Submit portfolio samples
- Wait for approval (1-2 weeks typical)
Strong portfolios with professional, commercial-ready work get approved faster.
Step 2: Prepare Your Assets
Each submission requires:
- High-quality source files
- Preview images/videos
- Proper documentation
- Keyword tags for discoverability
- Compliance with technical requirements
Step 3: Submit for Review
Every item goes through quality review:
- Technical requirements check
- Quality assessment
- Commercial viability evaluation
- Approval or rejection with feedback
Rejections are common initially. Learn from feedback and improve.
Step 4: Build Your Portfolio
Approved items go live immediately:
- Items appear in search results
- Subscribers can download instantly
- You earn from every download
- More items = more earning potential
Maximizing Envato Elements Income
Volume Strategy
More items mean more download opportunities:
- Aim for 50+ items minimum
- Add new items regularly
- Create variations of popular themes
- Cover trending topics and styles
Quality Over Quantity
Low-quality items hurt your portfolio:
- Study top-selling items in your category
- Match or exceed quality standards
- Invest time in presentation
- Professional previews increase downloads
Trend Awareness
Popular categories shift over time:
- Monitor what is trending on the platform
- Create assets for seasonal events
- Respond to design trend changes
- Watch what subscribers are searching for
Keyword Optimization
Discoverability drives downloads:
- Use all available tag slots
- Research what terms buyers search
- Include variations and synonyms
- Update keywords based on performance
Envato Elements Categories
Graphic Templates
High-volume category with consistent demand:
- Social media templates
- Flyer and poster designs
- Business card templates
- Logo templates
- Infographic designs
Presentation Templates
Strong demand from business users:
- Corporate presentations
- Pitch deck templates
- Creative portfolios
- Educational slides
Stock Video
Higher per-download earnings:
- B-roll footage
- Motion graphics
- Animated backgrounds
- Logo reveals and intros
Stock Photography
Massive volume, lower per-item earnings:
- Lifestyle photography
- Business imagery
- Nature and travel
- Food photography
Music and Audio
Specialized but lucrative:
- Background music tracks
- Sound effects
- Podcast intros
- Corporate audio
Envato Elements vs. Alternatives
| Factor | Envato Elements | Creative Market | Shutterstock |
|---|---|---|---|
| Model | Subscription pool | Per-sale | Per-download |
| Earnings | $0.20-2/download | 60% of sale | $0.25-2/download |
| Volume | Very high | Moderate | Very high |
| Competition | High | High | Very high |
| Best For | Volume creators | Premium assets | Stock media |
Challenges for Contributors
Low Per-Download Rates
Individual downloads pay relatively little:
- Offset through volume
- Focus on highly-downloadable items
- Build large portfolio over time
Quality Requirements
Envato maintains strict standards:
- Expect initial rejections
- Study guidelines thoroughly
- Improve based on feedback
- Quality investment pays off
Revenue Fluctuation
Earnings vary month to month:
- Subscriber count affects pool size
- Seasonal download patterns
- New competitors enter constantly
- Diversify across categories
Envato Elements for Digital Nomads
Passive Income Reality
Once approved, items earn without ongoing work:
- No client communication
- No shipping or delivery
- Income continues during travel
- Build portfolio during downtime
Location Independence
Everything happens online:
- Submit from anywhere
- Track earnings remotely
- No timezone requirements
- Perfect for nomad lifestyle
Building Over Time
Envato Elements rewards persistence:
- Early months may earn little
- Portfolio compounds over time
- Established contributors earn consistently
- Long-term asset value
Tips for Success
Start with what you know. Focus on asset types matching your existing skills.
Study the competition. Analyze top-selling items before creating.
Batch your work. Create multiple related items efficiently.
Track performance. Double down on what earns, retire what does not.
Be patient. Meaningful income takes 6-12 months of consistent contribution.
The Bottom Line
Envato Elements offers genuine passive income potential for creators willing to meet quality standards and build substantial portfolios. Per-download earnings are modest, but volume compensates.
Success requires patience, quality focus, and consistent contribution over time. The platform rewards those who treat it as a long-term investment rather than quick income.
For digital nomads with creative skills, Envato Elements provides location-independent income that grows while you travel. Start building your portfolio today and let compound growth work in your favor.
Pros
- Massive subscriber base provides consistent downloads
- Truly passive income once assets are approved
- No individual marketing required
- Diverse asset categories accept many skill types
- Part of established Envato ecosystem
Cons
- Royalty rates are relatively low per download
- Strict quality requirements for acceptance
- High competition from professional contributors
- Revenue depends on subscriber pool distribution
Categories
Frequently Asked Questions
How much do Envato Elements contributors earn?
How does the Envato Elements royalty system work?
What types of assets can I contribute?
Is it hard to get approved as a contributor?
How You Can Earn
- Royalty
- Rev Share
Best For
- Designers 🎨
- Creators 📷
- Freelancers 🤝
Audience Required?
No it makes no difference